TEXT 339
ei mantre dvāpare kare kṛṣṇārcana
'kṛṣṇa-nāma-saṅkīrtana'--kali-yugera dharma
SYNONYMS
ei mantre—by this mantra; dvāpare—in the age of Dvāpara; kare—perform; kṛṣṇa-arcana—the worship of Lord Kṛṣṇa; kṛṣṇa-nāma-saṅkīrtana—chanting of the holy name of Lord Kṛṣṇa; kali-yugera dharma—the occupational duty in the Age of Kali.
TRANSLATION
"By this mantra, the people worship Lord Kṛṣṇa in the Dvāpara-yuga. In the Kali-yuga the occupational duty of the people is to chant congregationally the holy name of Kṛṣṇa.
PURPORT
As stated in Śrīmad-Bhāgavatam (12.3.51):
kaler doṣa-nidhe rājann
asti hy eko mahān guṇaḥ
kīrtanād eva kṛṣṇasya
mukta-saṅgaḥ paraṁ vrajet
In Kali-yuga one worships Lord Kṛṣṇa by chanting Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare Hare Rāma, Hare Rāma, Rāma Rāma, Hare Hare. To propagate this movement, Lord Kṛṣṇa personally appeared as Lord Caitanya Mahāprabhu. That is described in the following verse.

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