TEXT 23
namoccarana-mahatmyam
hareh pasyata putrakah
ajamilo ípi yenaiva
mrtyu-pasad amucyata
SYNONYMS
nama—of the holy name; uccarana—of the pronouncing; mahatmyam—the exalted position; hareh—of the Supreme Lord; pasyata—just see; putrakah—O my dear servants, who are like my sons; ajamilah api—even Ajamila (who was considered greatly sinful); yena—by the chanting of which; eva—certainly; mrtyu-pasat—from the ropes of death; amucyata—was delivered.
TRANSLATION
My dear servants, who are as good as my sons, just see how glorious is the chanting of the holy name of the Lord. The greatly sinful Ajamila chanted only to call his son, not knowing that he was chanting the Lordís holy name. Nevertheless, by chanting the holy name of the Lord, he remembered Narayana, and thus he was immediately saved from the ropes of death.
PURPORT
There is no need to conduct research into the significance of the chanting of the Hare Krsna mantra. The history of Ajamila is sufficient proof of the power of the Lordís holy name and the exalted position of a person who chants the holy name incessantly. Therefore Sri Caitanya Mahaprabhu advised:
harer nama harer nama
harer namaiva kevalam
kalau nasty eva nasty eva
nasty eva gatir anyatha
[Adi 17.21]
In this age of Kali, no one can perform all the ritualistic ceremonies for becoming liberated; that is extremely difficult. Therefore all the sastras and all the acaryas have recommended that in this age one chant the holy name.

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