The living entity is, after all, part and parcel of the Supreme Spirit, Krsna. In other words, Krsnas constitutional position and the living entitys constitutional position are the same qualitatively. The only difference is that the living entity is eternally an atomic particle of the Supreme Spirit. Mamaivamso jiva-loke jiva-bhutah sanatanah [Bg. 15.7]. In this material world of conditional life, the fragmental portion of the Supreme Lord, the individual soul, is struggling due to his contaminated mind and consciousness. As part and parcel of the Supreme Lord, a living entity is supposed to think of Krsna, but here we see that King Puranjana (the living entity) is thinking of a woman. Such mental absorption with some sense object brings about the living entitys struggle for existence in this material world. Since King Puranjana is thinking of his wife, his struggle for existence in the material world will not be ended by death. As revealed in the following verses, King Puranjana had to accept the body of a woman in his next life due to his being overly absorbed in thoughts of his wife. Thus mental absorption in social, political, pseudoreligious, national and communal consciousness is cause for bondage. During ones lifetime one has to change his activities in order to attain release from bondage. This is confirmed in Bhagavad-gita (3.9). Yajnarthat karmano nyatra loko yam karma-bandhanah. If we do not change our consciousness in this life, whatever we do in the name of social, political, religious or communal and national welfare will be the cause of our bondage. This means we have to continue in material, conditional life. As explained in Bhagavad-gita (15.7), manah-sasthanindriyani prakrti-sthani karsati. When the mind and senses are engaged in material activities, one has to continue his material existence and struggle to attain happiness. In each and every life one is engaged in the struggle to become happy. Actually no one in this material world is happy, but the struggle gives a false sense of happiness. A person must work very hard, and when he attains the result of his hard work, he thinks himself happy. In the material world people do not know what real happiness is. Sukham atyantikam yat tad buddhi-grahyam atindriyam (Bg. 6.21). Real happiness must be appreciated by ones transcendental senses. Unless one is purified, the transcendental senses are not manifest; therefore to purify the senses one must take to Krsna consciousness and engage the senses in the service of the Lord. Then there will be real happiness and liberation.

It is stated in Bhagavad-gita (15.8):