Prabhupada: ...Caitanya Mahaprabhu, param vijayate sri-krsna-sankirtanam: All glories for the chanting of the holy name of Lord Krsna. So this is the verdict of Vedic literature also. When Pariksit Maharaja was talking with Sukadeva Goswami, he described the varieties of follies in this age of kali-yuga. But he pointed out that there is one great benediction in this age. Kaler dosa-nidhe rajann asti hy eko mahan gunah. The faulty kali-yuga is just like an ocean of miserable condition, but there is one great opportunity. What is that? Kirtanad eva krsnasya mukta-sangah param vrajet [SB 12.3.51]. Simply by chanting the holy name of Lord Krsna one becomes liberated, and he is elevated to the highest perfection of life. Kirtanad eva krsnasya mukta-sangah param vrajet. So Lord Caitanya preached this Krsna sankirtana, and He ordered every Indian. It is the duty of every Indian. We should be very much proud of becoming Indian to take our birth on the holy land of India. Caitanya Mahaprabhu says, bharata-bhumite manusya-janma haila yara [Cc. Adi 9.41]. Anyone who has taken birth in this holy land of Bharata-varsa, janma sarthaka kari': just make your life perfect and distribute the knowledge all over the world. Janma sarthaka kari kara para-upakara. Para-upakara. India is meant for doing welfare activities to the world, but we have forgotten that. We are trying to imitate the Western country and technology, and we have thrown out our Vedic treasure-house, our transcendental knowledge treasure-house. So my Guru Maharaja ordered me long, long ago, when I was twenty-five years old, my Guru Maharaja ordered me to go to the foreign countries and preach Lord Caitanya's message. But somehow or other I could not assimilate his order until I was seventy years old. But it was better late than never. So also I was trying how to make a successful tour for preaching Caitanya Mahaprabhu's message. So by the grace of my Guru Maharaja and by your blessings, I went to the Western countries and had such a very good response, very good response. I went there empty handed with forty rupees in my pocket and free ticket, return ticket, by the Scindia Steam Navigation Company. And for one year I had no place to live, I had no money to eat; still I was going here and there. Then in 1966... I went in America in 1965. After struggling for one year, in 1966 I incorporated this Krsna consciousness, International Society for Krsna Consciousness. So some of our friends suggested, "Why not make 'God Consciousness Society'?'' and "No. 'Krsna Consciousness.' If I make 'God Consciousness,' that will be a big task.'' Krsnas tu bhagavan svayam [SB 1.3.28]. Krsnas tu bhagavan svayam. Isvarah paramah krsnah [Bs. 5.1]. Therefore this distinctly should be the society for Krsna consciousness.