bhagavat-bhakti-hinasya—of a person devoid of devotional service to the Supreme Personality of Godhead; jatih—birth in a high caste; sastram—knowledge in revealed scriptures; japah—pronunciation of mantras; tapah—austerities and penances; apranasya—which is dead; iva—like; dehasya—of a body; mandanam—decoration; loka—to the whims of people in general; ranjanam—simply pleasing.