nama cintamanih krsnas
purnah suddho nitya-mukto
namah—the holy name; cintamanih—transcendentally blissful giver of all spiritual benedictions; krsnah—not different from Krsna; caitanya-rasa-vigrahah—the form of all transcendental mellows; purnah—complete; suddhah—pure, without material contamination; nitya—eternal; muktah—liberated; abhinna-tvat—due to not being different; nama—of the holy name; naminoh—and of the person who has the name.
" 'The holy name of Krsna is transcendentally blissful. It bestows all spiritual benedictions, for it is Krsna Himself, the reservoir of all pleasure. Krsna's name is complete, and it is the form of all transcendental mellows. It is not a material name under any condition, and it is no less powerful than Krsna Himself. Since Krsna's name is not contaminated by the material qualities, there is no question of its being involved with maya. Krsna's name is always liberated and spiritual; it is never conditioned by the laws of material nature. This is because the name of Krsna and Krsna Himself are identical.'
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