So this is Kunti's realization. Janmaisvarya-sruta-sribhir edhamana-madah... [SB 1.8.26]. Therefore for spiritual advancement, if one is interested, they should not be too much attached to material things if you want to advance in spiritual life. Janmaisvarya... Because this will be entanglement. The more and more we shall think, "This is mine. This is mine." Aham mameti [SB 5.5.8]. This is illusion. Nothing belongs to him, but by illusion, he will think, "This is mine. This is mine." Just like we have got this nice, grand building in this district. If we think, "This is my building" or "My building," then there will be mishap. My Guru Maharaja said. Personally he said that "When we were living in a rented house, if we could collect two hundred, three hundred rupees... We were living very nicely at Ultadanga. And since thenJayavidatta has given us this marble palace, Gaudiya-Mathathere is friction between our men. 'Who will occupy this room? Who will occupy that room? Who will be proprietor of room?' " Tirtha Maharaja... Kunjababa was giving one tablet, that "This is..." Everyone is planning in different way. So Guru Maharaja said... He was personally instructing me that "If I could sell this marble of this temple, and secure some money, and if I could print some books, that would have been better. That would have been better."   (More...)
So from this place Sri Caitanya Mahaprabhu started this movement, Krsna consciousness movement, throughout whole India, and He desired that prthivite ache yata nagaradi grama: "So as many towns and villages are there, this Krsna consciousness movement should be spread." So this Krsna consciousness movement is now in your hand. Of course, in 1922 Bhaktisiddhanta Sarasvati Thakura, he wanted me to do something in this connection. He wanted from his, all his disciples. Especially he stressed many times that "You do this. Whatever you have learned, you try to expand in English language." And in 1933, when he was in Radha-kunda, I was at that time Bombay in connection with my business life. So I came to see him, and one friend wanted to give some land in Bombay for starting Bombay Gaudiya Matha. He's my friend. So that's a long story, but I wish to narrate this, the Bhaktisiddhanta Sarasvati Gosvami's mission. So at that time one of my Godbrother was also present. He reminded me about my friend's donation, and Bhaktisiddhanta Sarasvati Thakura Prabhupada immediately took up the land. He continued that "There is no need of establishing many temples. Better we publish some books." He said like that. He said that "We started our, this Gaudiya Matha in Ultadanga. The rent was very small, and if we could gather 2 to 250 rupees, it was very nice, going on. But since this J.V. Datta(?) has given us this stone, marble stone Thakurabari, our competition between the disciples have increased, so I don't like anymore. Rather, I would prefer to take out the marble stone and sell it and publish some books." So I took that point, and he also especially advised me that "If you get money, you try to publish books." So by his blessing it has become very successful by your cooperation. Now our books are being sold all over the world, and it is very satisfactory sale. So on this particular day of Bhaktisiddhanta Sarasvati Thakura's advent, try to remember his words, that he wanted that many books should be published about our philosophy and it should be given to the English-knowing public especially, because English language is now world language. We are touring all over the world. So anywhere we speak English, it is understood, except in some places. So on this day, particular on the advent of Bhaktisiddhanta Sarasvati Thakura, I'd especially request my disciples who are cooperating with me that try to publish books as many as possible and distribute throughout the whole world. That will satisfy Sri Caitanya Mahaprabhu as well as Bhaktisiddhanta Sarasvati Thakura. Thank you very much.   (More...)
Please accept my blessings. I am in due receipt of your Sankirtana newsletters No. 23 & 24. These statistics are very nice. I like very much to receive the report of my book sales. I think it also gives encouragement to the devotees who distribute the books. Here at Mayapur my guru maharaj was printing one paper. It was selling for only a few paise. Sometimes whenever one brahmacari would go to Navadvipa and sell even a few copies, I would see my guru maharaj become very much pleased. Even if the brahmacari was not a very important member, my guru maharaj would become very, very pleased with him. He personally instructed me that books are more important than big temples. At Radha Kunda he told me that since constructing the big marble temple at Bhag Bazar, there have been so many difficulties. Our men our envious over who will live in which room. I think it would be better to take off all the marbles and sell them and print books. He told me this personally. So I am always emphasizing book distribution. It is the better kirtana. It is better than chanting. Of course chanting should not stop, but book distribution is the best kirtana.   (More...)
Please accept my blessings. I have seen your letter addressed to Brahmananda Swami dated November 29, 1974 and have noted the contents with care. I have sent you one cable on November 21 reading as follows: PLEASE STAY AT LEAST ONE MONTH DO NOT LEAVE IT SHOULD NOT BE CLOSED I AM GOING TO SEE THE SITUATION STOP BHURIJANA MAY ALSO BE PRESENT COPY MADHUDVISAAC BHAKTIVEDANTA SWAMI
So you have not acknowledged that you have received this cable. So you stay there in Hong Kong and struggle for Krishna. I received today also the Chinese literature On the Way to Krsna. One Chinese literature is 1000 times better preaching than worshiping in the temple. But we to have a place and the worship must go on. Without having a sitting place, how will people come to see us and talk with us? So try to distribute and publish as much as possible. I am coming there very soon, so please arrange for it.   (More...)
Book distribution is bhagavata marga and temple worship is pancaratriki viddhi. Both are important for cultivating Vaisnavism but comparatively speaking bhagavata marga is more important than pancaratriki viddhi. As far as possible both should go on in parallel lines but still bhagavata marga is more important than the other.   (More...)
Please accept my blessings. I am in due receipt of your letter dated Jan. 4th, 1975 and have noted the contents. Because I am stressing one thing (book distribution) especially, does that mean that everything else is not important? No. Everything must go on. Please consult with your temple president or your GBC for direction as to what is your best engagement there in San Diego.   (More...)
I have seen that the Temples in your zone are now leaders in Book Distribution in their respective categories. Particularly Miami, Gainesville, and Houston. I am glad to see that Abhirama is doing well. He is a very intelligent boy. Now he is concentrating on book distribution so there will be no difficulty. This should be our first business. Temple opening is secondary. Yes, I approve Amarendra's program to have the men go out on book distribution and distribute the feast at the Temple instead of at the college. Regarding closing the Phoenix center, since there is no Deity installed, it can be closed if you decide to do so.   (More...)
Please accept my blessings. Over the past ten years I have given the framework and now we have become more than the British Empire. Even the British Empire was not as expansive as we. They had only a portion of the world, and we have not completed expanding. We must expand more and more unlimitedly. But I must now remind you that I have to complete the translation of the Srimad-Bhagavatam. This is the greatest contribution; our books have given us a respectable position. People have no faith in this church or temple worship. Those days are gone. Of course, we have to maintain the temples as it is necessary to keep our spirits high. Simply intellectualism will not do, there must be practical purification.   (More...)
The Rs. 32,000 should be spent for Gurukula in Vrindaban. Now the construction has begun and it must continue. Do not spend that Rs. 5,000 for alterations in the New Delhi Temple. Unless we have got our own land, where is the question of other projects in New Delhi. Let us continue in the rented house and see how things develop. If local people come and join and take initiation, then we can consider developing. Simply lip-sympathy will not do. They must be regular disciple, follow the regulative principles, and they will develop it themselves. Besides that book distribution and preaching is our most important activity. Opening temples is subordinate. We have to see how books are being distributed and how people are joining wholeheartedly. That is actual development.   (More...)
The report of the book printing is both encouraging and surprising. Every time I see this I remember the words of my Guru Maharaja when he told me that wherever there was money it should be used to print books, not that we shall have big big temples and then fight in the court. He asked me to do this and I am trying my little bit, that's all. It is all by his blessings for without his blessings this wonderful thing would not have happened. He said personally to me, "If I could sell this Gaudiya Matha building, that would have been better.'' He predicted that there would be fire within these walls. So I took it, "O, His Divine Grace wants some books.'' So I accepted it, "Yes, I shall do it.'' It is all by his blessings. Mukam karoti vacalam pangum langhayate girim, by his mercy a dumb man can speak and a lame man can cross a mountain.   (More...)
I'm very glad to hear about the good response you are getting in Taiwan. Krsna is blessing you. You have taken a bold step. Krsna will help you. My blessings are with you. Do your best, surely you'll be successful. Print books and distribute. For now there is no need of opening temples.   (More...)
The thing is, we should have a little common sense in all activities. The example can be given that women by nature do not forget to dress very nicely although always engaged in household affairs. Deity worship or lecturing in the colleges is just as important as book distribution. So, these things must be done very nicely and at the same time, book distribution should be done. Not that we should do one thing at the sacrifice of another. That requires a little common sense. Factually, we should be engaged 24 hours in Krishna's service and everything should be done very nicely and perfectly.   (More...)

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If you Love Me Distribute My Books -- Srila Prabhupada